Build a simple, measurable overflow setup that protects customer experience. The first step is to define the business outcome and the information needed to achieve it.

01

Measure when calls overflow

02

Define the forwarding rule

This stage should be documented, tested on representative cases and reviewed through a small number of useful indicators. Clear ownership and escalation rules keep the operation controlled.

03

Limit the initial scope

This stage should be documented, tested on representative cases and reviewed through a small number of useful indicators. Clear ownership and escalation rules keep the operation controlled.

04

Keep a consistent brand experience

This stage should be documented, tested on representative cases and reviewed through a small number of useful indicators. Clear ownership and escalation rules keep the operation controlled.

05

Measure saved calls and outcomes

This stage should be documented, tested on representative cases and reviewed through a small number of useful indicators. Clear ownership and escalation rules keep the operation controlled.

06

Extend coverage gradually

This stage should be documented, tested on representative cases and reviewed through a small number of useful indicators. Clear ownership and escalation rules keep the operation controlled.

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